Proposal for the Piceno Lab on Mediterranean Diet Insert: project title Insert: name of the team + your names and surnames & home universities *

Analysis (Methodology & Materials) Describe in 1 or 2 slides how you conducted your analysis of the place. Which materials did you analyse? Please include: which official documents/reports/websites you analysed; if you used observation or other (online) methods to gather more information on the place; How many interviews have you conducted and with whom (a table summarising n. of participants, gender and professional activity would help!)

The vision Please provide a vision statement, which is based on your study and captures the main aspirations of the place as projected into the future (3 / 4 lines).

Strategic goals Illustrate from 2 to 3 realistic goals that you think the place should priotitise in order to make the identified vision ‘happened’. (As you do not have time to involve locals again in order to create a priority list, you can perform a tentative choice yourself by taking into consideration a. the expected impact and b. the expected difficulty inherent in pursuing a certain strategic goal)

Actions Illustrate the actions (or “measures for implementation”, Kalandides, 2011, p. 286) you want to suggest for every strategic goals previously identified. (i.e. strategic goal no .1 – action A, action B, action C)

Other suggestions Collaboration and stakeholder management. Which are the organizations with which “Piceno Lab on Mediterranean Diet” and Le Marche Region could collaborate in order to manage place reputation strategically? What kind of collaboration would be appropriate (formal/informal ...)? Role of ICT. How can ICT be used and leveraged to increase collaboration and progress towards the desired vision for the place?

Questions WARMING-UP. a) Where are you from and how long have you been living or working here? b) If you had to describe this place to people living far away from here, what would you say? C) Do you see yourself living or working in this place in the future? ENVISIONING. A) Imagine this place in the future: how would you like to see it? B) What will have changed for the better by then? THE PRESENT. A) Are there any aspects of this place of which you feel proud? B) Are there any major problems you are currently experiencing living/working in this place? Our research team is aware of the earthquake that happened in 2016 (…) How would you describe the consequences on this area?

Questions (in Italian) WARMING-UP. a) Di dov’è originario? Da quanto tempo risiede o lavora in questo territorio? b) Se dovesse descrivere questo territorio a persone che abitano lontano da qui, che cosa direbbe? C) Proiettandosi nel futuro, si vede vivere o lavorare in questo territorio? ENVISIONING. A) Immagini questo territorio nel futuro: come le piacerebbe trovarlo? B) Che cosa sarà cambiato per il meglio? THE PRESENT. A) Ci sono aspetti di questo territorio di cui lei è orgoglioso? B) Ci sono problemi rilevanti che lei riscontra durante la sua vita (o vita lavorativa) in questo territorio? Il nostro gruppo di ricerca è consapevole del terremoto del 2016. Come descriverebbe le sue conseguenze sul territorio?